One More Time Podcast
One More Time is the music business podcast for independent artists who treat their career like a business.
Every week, Henry and Ben break down how to actually get heard and get paid: marketing that works right now, release and rollout strategy, streaming and royalties, building a fanbase that spends, and the deal terms nobody explains to you.
Guests are artists, label executives, managers, engineers, producers, and founders behind careers and companies you already know. Between interviews, we run internal episodes where the two of us argue it out and hand you the playbook.
Not for hobbyists.
Free resources at onemoretime.fm
One More Time Podcast
Latest Episodes
Most Artists Will Never Get a Manager. Here's What to Do Instead ft. Troy Carter #280
He managed Lady Gaga. Now he wants to manage a million artists at once. Troy Carter (Atom Factory, ex-Spotify, now Venice Music) joins us to break down why most artists are never getting a manager, and what to do about it.In this episode...
How Artists Turn a Small Fanbase into a Full-Time Living ft. Tim Weber (Grouped) #279
Tim Weber has spent 17 years listening to independent artists blame their reach, and he is convinced the real problem is that you asked those fans for money about three steps too early.In this episode we cover the rule of four and why e...
Brand Deals Aren't Just for Big Artists ft. Gary Vee's Music Strategist Mike Boyd #278
Mike Boyd runs music at VaynerX, Gary Vaynerchuk's ad agency, and one of the artists his team got paid had 300 monthly listeners on Spotify at the time.In this episode, Mike breaks down why he never looks at an artist's streaming number...
Most of Your Music Career Doesn't Need You. Here's What To Give AI #277
About 80% of what eats your week as an artist is not the music, it is the admin, the analytics, the outreach and the content, and almost none of it actually needs you.In this episode we share five AI hires running One More Time behind t...
62M Streams, Sold-Out Shows, & 6-Figure Brand Deals: All From Content ft. Jayo #276
Jayo has more than 60 million streams on Spotify and Apple Music alone, sold-out shows, a publishing deal and a debut album, and he still makes more money from content and brand deals than he does from music.In this episode, Jayo breaks...
